The CAD Jewellery Skills Blog has a new look. Have a look around and tell me what you think!Read more
As a follow up to my recent Dark Side of New Technology article, I discovered an article detailing experiences dealing with Amazon Handmade versus Etsy. Definitely worth a read.Read more
Cinematography Database has recently performed a test run on Oculus Rift’s own 3D content and production tool Oculus Medium. It gives a good overview of just what these virtual reality tools can already do. See for yourself.Read more
From 4 June to 31 July on Mondays and Tuesdays, we will be running a 14 day Intermediate Gemvision Matrix CAD Intensive short course (previously called the level 4 CAD Award.) Visit the British Academy of Jewellery website for more details on this and the other upcoming courses!Read more
Not too long ago, In Detail magazine released an article about the effect of new Instagram-based digital PR and marketing strategies on jewellery retail. It’s quite a good read.Read more
For my second article in the “Dark Side of New Technology” series, I’m going to discuss the problems with online retail platforms like Etsy and Shapeways, and what can be done to improve them.Read more
For these next few articles, I’m going to examine the negative side-effects of many of these innovations, and what we as jewellery businesses can do about it to protect ourselves. I shall call this new series “The Dark Side of New Technology”.
This first article will be about the side effects of social media marketing’s continuous growth.